, Patagonia Sold to Non-Profits | MidCurrent, Salmon Club IcelandPatagonia, the apparel and gear company much beloved among fly anglers, announced a major moment in its history on September 14, 2022. Owner Yvon Chouinard sold the entirety of Patagonia, estimated to be worth about $3 billion according to reports, to two non-profits that will use the profits Patagonia generates each year to invest in “fighting the environmental crisis and defending nature,” per a letter from Chouinard.

It’s an interesting business move that’s turned heads at major new outlets. You can read the full text of Chouinard’s letter outlining the move here.



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